Antecedents and Consequences of Green Innovation
Abstract
The purpose of this study is to shed light to antecedents and consequences of green innovation. Antecedents and consequences are important to understand why companies decide to proceed green innovation and what are their benefits to the companies and their stakeholders. Antecedents are motivations of companies to conduct green innovation whereas consequences are contributions of them to the World.
Keywords
Green Innovation, Antecedent, Consequence
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International Journal of Commerce and Finance is licensed under a Creative Commons Attribution-NonCommercial-4.0 International (CC BY-NC 4.0) License.
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